Website design for an independent photographic wall art gallery
Fotoviva Art Prints is an independent, family-run business based in Worcestershire, specialising in photographic wall art for homes, offices and commercial interiors. Established in 2006, the company works with professional photographers to offer an extensive collection of landscape, seascape, floral, wildlife and fine art photography.
Viper Design has worked on Fotoviva’s online presence over the years, developing its ecommerce website to accommodate an expanding collection of artwork and changing customer requirements.
Creating an online gallery for photographic wall art
The Fotoviva website needed to combine the visual presentation of a photography gallery with the practical functionality of an online shop.
Customers can explore hundreds of photographic art prints, with each image available in a selection of sizes and finishes, including framed prints, canvas prints and contemporary acrylic panels.
A key part of the website’s development has been making this extensive catalogue easy to navigate. Artwork is organised into individual collections, with additional browsing options based on colour, room and photographic style.
The presentation places photography at the centre of the experience, allowing visitors to appreciate the individual images while comparing available formats and sizes.
WordPress and WooCommerce development
Originally developed using OpenCart, the Fotoviva website was subsequently rebuilt on WordPress with WooCommerce to provide greater flexibility over product management, content publishing and the overall shopping experience.
The site incorporates a responsive design, variable product options, photography-led product galleries and dedicated collection pages.
Alongside the ecommerce functionality, the website includes an extensive collection of articles offering practical advice on choosing, displaying and caring for photographic wall art.
The result is an established online gallery that brings together independent photography, high-quality print production and a straightforward purchasing experience.
Explore Fotoviva Art Prints
Visit Fotoviva Art Prints to explore its collection of photographic wall art, available as framed prints, canvas prints and acrylic wall art.
- Website Design
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I was really impressed with this company when I bought a landscape framed print. The quality is top notch and when I had a query before buying they were very helpful. Not like these big corporations who you can never get hold of!
The small update noting the move to WordPress and a brand new design says a lot without overselling it. You make the redesign feel like care for how the gallery keeps evolving, not just a technical switch. I’d buy some of their wall art for my home, especially those framed art prints of the seascape pictures.